In this method, you copy the URL of a Google Map, and then use that information as a starting place to create a Tableau URL action. For example, if you want to link by zip code to a Google Map:
Step 1
Search for a zip code to get a generic Google Maps URL. The link looks like this:
http://maps.google.com/maps?f=q&source=s_q&hl=en&geocode=&q=98043&sll=37.0625,-95.677068&sspn=52.285401,79.013672&ie=UTF8&z=14&iwloc=A
Step 2
Build the view you want using Tableau. Make sure to include the Zip Code field on either the Rows shelf or the Columns shelf.
Step 3
For Tableau Desktop 7.0 and later, select Worksheet > Actions.
For Tableau Desktop 6.1 and earlier, select Edit > Actions.
Step 4
In the Actions dialog box, click Add Action and select URL.

Step 5
In the Edit URL Action dialog box, click the right arrow next to the Name text box, and select Zip Code.
Step 6
Under Run action on, select Menu.
Step 7
In the URL text box, paste the Google Maps URL.
Step 8
Click Test Link.
Step 9
If the link successfully connects to a Google map, it is working correctly. Click OK in both dialog boxes.

Experiment with the various URL parameter options available with Google Maps.